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Shark Week

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Shop Our Limited Edition vineyard vines x Shark Week Collection

Shep & Ian Showing their love for Sharks.

vineyard vines gets some teeth...

One of our favorite movies about a shark was filmed on Martha’s Vineyard, where we started vineyard vines—and where we continue to spend as much time as we possibly can.

When the opportunity to partner with Discovery to help celebrate Shark Week came to us, it was a no-brainer. Shark Week™ is celebrating its 30th anniversary, we’re celebrating our 20th, and we’ve made some killer gear to get you in the mood for some epic shows.

We hope you enjoy this collaboration as much as we do. Doing what we love and making a difference is what Every Day Should Feel This Good is all about.

Shep & Ian. CEOs, brothers, & co-founders.

Mens Shark Week Gear

Eric sporting some of our shark week collection in the water

Sink your teeth into these T-Shirts

Our collection of Shark Week Hats.

You’re not going to need a cooler hat

Our collection of Men's Shark Week Belts.

Hold your pants up... something should

Our collection of Mens Shark Week Ties & Bow Ties.

Your new power tie comes with two rows of teeth

Womens Shark Week Gear

Our collection of Womens Shark Week swim.

Support shark conservation in these swimsuits

Our collection of Womens Shark Week Accessories.

Get your fin on wherever you’re headed

Our collection of Womens Shark Week Tees.

Show your support at the beach!

Kids Shark Week Gear

Sharks from Around the World!

Coast to Coast Catch the Collection at the following stores


Boca Town Center


Cape Cod

Century City

St. Johns


East Hampton

Fashion Island

Garden State

Grand Blvd

Grand Central Terminal


The Grove

Hyde Park

King of Prussia

King Street

Lenox Square

Merrick Park



Oak Bluffs

Palm Beach Gardens

Short Hills

University Town Center - San Diego

University Town Center - Sarasota

Vineyard Haven

© 2018 & DCL

*20% of all proceeds from our women's camo bikini and our men's camo board shorts will benefit Oceana, 1350 Connecticut Avenue NW, 5th Floor, Washington DC 20036. No portion of the purchase is tax deductible.