vineyard vines’ Kentucky Derby Guide

In 1875, attendees at the inaugural Kentucky Derby were witnessing the birth of a great American tradition at Churchill Downs. Now, as we saddle up for the 152nd Run for the Roses, we’re proud vineyard vines—the Official Style of the Kentucky Derby—has become as ingrained in this iconic event as the mint juleps, eye-catching hats and the first Saturday in May. Learn more about all things Derby, including outfit ideas, style pointers, tips on navigating the event or how to bring the party home, with our Kentucky Derby Guide.

Kentucky Derby 2026 style

As always, our 16th collection of Derby attire is inspired by more than 150 years of horse racing tradition, bringing the brightest colors, boldest prints and most eye-catching classic pieces and Derby-ready clothes to this year’s Kentucky Derby race.

men's Kentucky Derby style

The Men’s Kentucky Derby 2026 Style Guide

From bright blazers to trackside tees, learn about everything he needs to look dapper for the Derby.

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The Women’s Kentucky Derby 2026 Style Guide

Fascinators and florals rightly grab the spotlight on Derby day. Discover all the trending styles to look ready and ravishing for the first Saturday in May.

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women's Kentucky Derby style

Learn More About the Kentucky Derby