back in stock!

a limited-edition collection

The shark is back! Celebrate our favorite movie, filmed on Martha’s Vineyard, with our Limited-Edition Collection. Get it before it’s gone!

Available now For A Limited Time Only.

Men Women Boys Girls

Men’s Red, Whale & Blue Tees

Follow Along

How we quit our jobs and started chasing the American Dream.

Who needs models when you have the best friends and customers in the world?

When you don’t know what to get ‘em, our Gift Cards are always a good idea.

Stop by your local vineyard vines, hang out with us and get your Good Life on!