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An image of the Florida Shark Diving Team

We can’t wait for another year of our limited-edition collaboration with Shark Week—airing July 28th on Discovery. We’re proud to bring even more exciting products that the whole family will love. For us, Martha’s Vineyard is a home base like no other, and its connection to Shark Week (Jaws is one of our favorite movies) makes it extra special. Because whether you’re into whales or sharks, it’s a big beautiful ocean that brings us together. Dive right in, the water’s fine. #SHARKWEEK #EDSFTG

©2019 DCL

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SHOP STYLES FOR HIM

Sink your teeth into t-shirts, hats, fin-flops & more

assortment of vineyard vines shark week t-shirts

SHOP STYLES FOR HER

Can’t chews just one? Try one of each!

whale dot Meet Dené Roth

Dené Roth has worked with numerous diving and maritime organizations as a dive instructor and conservationist, spent time with the Florida Shark Diving team, helped lead ocean clean-up efforts and educational programs, and continues to teach people how to dive. (She’s also somehow found time to become a wedding planner in her adopted home of the Florida Keys.)

We’ve known Dené for years, and we’re always happy when we get to head down to Florida for Shark Week™ and catch up with her and her friends. Whether we’re tagging sharks or just hanging out, Dené always reminds us how to live the Good Life—just add in a little sun, sand and salt water. (And in this case, some sharks.)

SHOP STYLES FOR KIDS

Mako their day with a cool Shark Week t-shirt!

assortment of vineyard vines shark week t-shirts and giftables

DUH-NUH, DUH-NUH [TAG US IN YOUR SHARK WEEK PHOTOS] @vineyardvines

Pictures of people in our shark week collection

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